Project Goal.

Lead the creative and business development for CSNV Studio by shaping the brand’s identity and overseeing the end-to-end development of its collections. This included guiding the conceptual thinking behind each collection, translating ideas into tangible designs, and managing the full delivery process — from creative direction and production to brand positioning and market readiness. The goal was to establish a cohesive, authentic brand presence that balanced strong creative vision with sustainable business growth.

Brand Presence.

Contributed to the company’s growth by strengthening its visual and digital identity. Organized, led, and delivered photoshoots that aligned with collection themes, built and executed marketing campaign strategies, designed and optimized the website for brand storytelling, and developed strategic content calendars to ensure consistent communication across channels.

Results.

The result was a solid and distinctive brand presence in the casual wear industry, anchored by collections that reflected both creativity and quality. By combining strong visual storytelling with strategic marketing, we positioned CSNV Studio as a credible player in the market. Collaborations with high-profile influencers and artists, including Tyga, expanded the brand’s visibility and cultural relevance. While the trajectory was cut short by the challenges of COVID-19, the foundation we built demonstrated the brand’s potential to scale and succeed in a competitive space.

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Alberto Milani
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